Professor Steve Peters – The Chimp Paradox
By Applied Change
Share
We love both the book and TED talk because the concept goes a long way towards explaining why our actions and behaviours often don’t live up to our good intentions. The recognition that different parts of our brain are operating simultaneously at any given moment, often in competition with each other, helps us to see our own emotions and behaviours and those of others around us in a whole new light. In our view this is essential reading for anyone who is looking to influence human behaviour or understand their own. For those who want a quick intro, clicking below will take you to his TED talk.
Related content
Why Your Strategy Stalls – And How to Get People Truly Committed to Delivering It
Many strategies stall not from poor planning but low commitment. Learn how CEOs can accelerate momentum by increasing belief, reducing friction, and driving execution.
Lessons in Change #4 – The importance of clear instruction
Human behaviour is complex, and most of us exhibit some signs of change resistance even when pushed to make big changes in our lives. So how did the UK government successfully convince 60 million of us to turn our daily lives upside down overnight?
Rory Sutherland: Sweat the small stuff
Rory Sutherland discusses how our perception of things shapes our reality. This is an area of increasing focus for behavioural economics and in business. Understanding how we really behave and how irrational we are means that seemingly small and inexpensive changes can have a disproportionate effect on our behaviour and therefore the outcomes that result from it.
Real change doesn’t happen on paper — it happens through people
Our insights explore the psychology, leadership practices and execution strategies that create momentum, embed new behaviours, and turn strategic intent into measurable outcomes. If you’re leading ambitious change or facing execution challenges, you’ll find practical…
[ninja_form id=6]
[ninja_form id=2]