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Engaging and Empowering for Success

“Success leaves clues” – Jim Rohn. And in failure the learning is most profound.

Whether you are at the start of your digital transformation journey or part way through, the evidence is clear, it’s not the technology that really transforms, rather it’s the people using it.

A common mistake is to pay insufficient attention to engaging and empowering the people who will ultimately make the transformation a success.

They are the ones who will embrace the new opportunities the technology brings, they will interact differently with their customers, their suppliers and each other, they will make use of better quality data to make better decisions.

To quote a recent Forbes article 12 Reasons Your Digital Transformation Will Fail

“Humans are the problem. And the solution.”…”Think 80% soft skills, 20% technical prowess.”

Most major consultancies agree that no matter how awesome your tech is, your digital transformation (DX) efforts appear doomed from the start. In 2016, Forbes assessed the risk of failure in digital transformation to be 84%. According to McKinseyBCGKPMG and Bain & Company, the risk of failure falls somewhere between 70% and 95%.

So how do you engage and empower your people to make your transformation journey a success?

That starts from a recognition that how people feel about the transformation journey defines their behaviours towards it. And yet this one small piece of the puzzle is often left to chance, relying on anecdotal or fragmented information to build up a picture that is often either incomplete or completely incorrect. As a result of that, some very well intended engagement strategies end up doing the opposite.

This is where data can be your guide, where you can turn the “soft factors” into objective data that you can track and use to build engagement strategies that are tailored to your unique transformation journey. Strategies that will increase empowerment and engagement in your strategic goals.

Try it now

Let Change Journey Navigator guide you

Built on solid foundations


Elements form a simple model for change


Themes to help focus attention


Factors essential for successful change

Informed by Research & Practice

Developed in partnership with the University of the West of England
Applying the latest behavioural science to unleash the most natural of human qualities.

Case stories

Company Wide Engagement in a Global Finance Transformation

A globally distributed manufacturing company was running a global finance transformation initiative involving hundreds of people in a number of different countries. Using the Change Journey Navigator they were able to dramatically improve the buy-in of the local teams and have them feel a sense of ownership of the change… Read more

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Reading time…

Employees Not Fully Onboard With Your Digital Transformation? Start Here…

Digital transformation is so much more than implementing new technology. To make the real gains ensure you focus on the secret ingredient.

The Top 20 Business Transformations of the Last Decade

What does real business transformation look and what does it take to be successful? This article looks back over the past 10 years at the most successful transformations to see what lessons can be learnt.

How to make Transformational Change

What is transformational change and how can we give ourselves the best possible chance of a successful outcome? We’ve answered some of the more common questions that we get asked.

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